HP (HPQ) Taps Growing Orthotics Market With 3D Printing

- Sep 18, 2018-

HP Inc. recently announced a collaboration with Go 4-D to modernize orthotics. This alliance will enable Go 4-D to make cost-effective customized orthotics using HP Jet Fusion 3D printing systems.

As a result of this tie-up, HP’s FitStation platform will be available across the North American medical market via Go 4-D.

The FitStation platform offers a 3D foot scanning and gait analysis to better understand customer needs.It can also use customer unique biomechanical statistics to make 3D printed, user-friendly orthotics.

We believe that HP,currently, it has a 6% share in the 3D printing market. Driven by continuous product launch and innovation, it makes full use of the 3D printing business and its growing prospect of rectifying the market.

Orthotic devices are used to treat musculoskeletal disorders, reduce discomfort and improve posture.Conventional orthotic devices do not provide any concentration analysis or stress loading information to provide optimal results, experience and comfort to affected patients.This calls for modernization of orthotics with the incorporation of 3D printing technology, which HP seems to cash in on.

Strategic Steps to Expand Footprint in 3D Printing

HP has been gaining traction in the 3D printing market, courtesy of its innovations and a broadening portfolio. In fiscal 2017, the company earned 36% of revenues from its printing business including 3D printing solutions.

HP (HPQ) Taps Growing Orthotics Market With 3D Printing

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